Narrowcasting as an Epistemology

Narrowcasting as an Espistemology = Live Stream LinkedIn August 28, 2025

Terence Mitchell

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LinkedIn Live Stream Summary for Interdisciplinary Implementations LLC

Aug 28, 2025 Central Time (US and Canada)

Key take a ways:

·         Interdisciplinary Implementations LLC is conducting an orientation session targeting different age demographics on LinkedIn

·         Different value propositions were presented for each generation (Gen Z, Millennials, Gen X, and Baby Boomers)

·         The company is planning to establish sites in each state with a target budget of $75,000 per site (down from $200,000)

Discussed topics:

Details

·         Founder of Interdisciplinary Implementation LLC, which is a theory of change, and the Neighborhood Level Indicators Corporation

·         The company focuses on addressing challenges faced by main streets in blighted spaces

·         Described the company as an "International 038 video broadcast service"

LinkedIn Demographics

Overview of the platform's user demographics to contextualize the targeted messaging.

Details

·         56.9% of LinkedIn users are men, 43.1% are women

·         The majority of the audience consists of young professionals 

·         Gen Z makes up 24.5% of users, Millennials 50%, Gen X 21%, and

 ·          Baby Boomers 3.3%

Gen Z Engagement Strategy Specific value proposition and engagement approach for Gen Z users.

Details

·         Described Gen Z as the fastest growing group on LinkedIn and well-suited for AI dynamics

·         Proposed converting Gen Z's social media habits (approximately 6 hours daily) into profitable opportunities

·         Positioned the company as offering authentic "narrow casting" opportunities for a second income or side hustle

Millennial Engagement Strategy Tailored approach for the largest demographic on LinkedIn.

Details

·         Acknowledged Millennials as 50% of LinkedIn users who possess about 54% of US stocks and bonds

·         Focused on professional growth and value, positioning the company at the intersection of career and community

·         Announced upcoming membership with educational content including a 70-volume series of peer reviewed articles

·         Asked for assistance in reducing the cost per site from $200,000 to $75,000


Gen X Engagement Strategy
Approach for experienced professionals on the platform.

Details
 ·          Recognized Gen X as experienced professionals with leadership roles and highest purchasing power

·         Promised to deliver actionable information through membership programs

·         Planned to provide policy, practice, and programs focused on investment opportunities

Challenges

·         Reducing the cost of establishing sites in each state from $200,000 to $75,000

·         Identifying appropriate price points for remote workers in different states

·         Determining whether to join Truth Social or how to engage with the platform

·         Converting Gen Z's social media usage into profitable opportunities